Customer Spotlight: Left Brain Sports Excited for Football Season
Left Brain Sports is thrilled to be heading into its third year working with SportsDataIO. This partnership marks a significant milestone in the evolution of Left Brain Sports, and its well-known platforms FantasyData and FantasyFootballCalculator.com.
Fantasy Football Calculator is the "OG" of fantasy football and is still one of the best places today to join a fantasy football mock draft or get high-quality draft content and tools to prepare for your league draft.
Left Brain Sports LLC was officially announced in February 2022, aiming to consolidate SportsDataIO's consumer-facing brands under one umbrella. This strategic move allows Left Brain Sports to leverage SportsDataIO's robust data application programming interface (API) and innovative widgets, enhancing the user experience across its platforms. Kevin Day, the former CEO of FantasyFootballCalculator.com (FFC), has been appointed as the CEO of Left Brain Sports, bringing a wealth of experience and a proven track record of success in the fantasy sports industry.
In his statement, Day expressed his enthusiasm for leading this new venture, emphasizing the potential for innovation and growth. He stated, "I am beyond excited to be heading this venture and continuing to capitalize on the success of FFC and FantasyData, and investing new resources into our newer gaming brands, BettingData and PicksCalculator."
Left Brain Sports's ambition to maintain and expand its influence in the competitive landscape of sports data and fantasy gaming would not be possible without the great people at SportsDataIO.
President Dustin Sullivan highlighted the importance of this collaboration, noting that rebranding their B2B business to SportsDataIO after the repeal of PASPA in 2018 has set the stage for the growth of their consumer brands. Sullivan remarked, "As our consumer brands have started to scale in recent years, we've been on the hunt for additional brands that also bring an experienced management team to help accelerate our current growth."
Integrating SportsDataIO's advanced data solutions into Left Brain Sports' offerings will enable the development of new features and user experiences that distinguish them in a crowded market. With a focus on innovation and user engagement, Left Brain Sports is poised to redefine the consumer experience in fantasy sports and betting. As they embark on this exciting journey, Left Brain Sports and SportsDataIO are committed to delivering unparalleled value to their users, ensuring they remain at the forefront of the sports data industry.
Sam Pearson
Sam Pearson is a Senior Account Executive for SportsDataIO and has been with the company since September of 2020. Sam currently resides in Phoenix, Arizona, but grew up in the suburbs of Chicago, Illinois. You can always find him catching up on the latest and greatest in the sports world, actively following the Cubs, Bears, and Blackhawks.
